Launching in the UAE

The marketplace for home businesses

Put your home business on the map. We bring the customers, handle orders, and deliver.

50+

Onboarded

July 15

Launch

iOS + Android

Platforms

UAE

First Market

Running a home business
shouldn’t be this hard

Thousands of home chefs across the UAE are building real businesses on WhatsApp threads and Instagram DMs.

WhatsApp chaos

Orders managed through scattered messages. No structure, no tracking, no history.

No real storefront

Customers can’t browse menus or see prices. Every order starts with a DM.

Invisible to customers

Amazing home chefs exist everywhere, but there’s no way to discover them.

DIY delivery

Handle delivery yourself, ask a friend, or lose the customer entirely.

No order system

No way to track orders, manage fulfillment, or handle advance pre-orders.

Capped growth

Talented chefs hitting a ceiling with no tools or platform to scale.

Everything your home business
needs to grow

From storefront to delivery, the complete operating system for home businesses.

Core Feature

Your own professional storefront

Structured pricing, photos, availability windows, everything customers need to order with confidence.

Order management

Real-time tracking, fulfillment windows, and organized workflows.

Platform delivery

Reliable delivery handled by us. You focus on cooking.

Pickup option

Customers can pick up directly. Flexibility for both sides.

Same-day & pre-order

Support same-day fulfillment and advance scheduling.

From creation to customer

Simple, structured, and built for you.

Sign up & set up

Vendor

Build your menu

Vendor

Add dishes with photos, pricing, availability windows, and pre-order options.

Get discovered

Customer

Customers browse nearby home businesses, explore menus, and order seamlessly.

Deliver or pickup

Platform

We handle delivery logistics, or customers pick up at your convenience.

Grow & thrive

Everyone

Track performance, build your customer base, and scale your home business.

Built from within the community

Founded by an Emirati woman, KLU is born from a deeply personal place, watching talented home cooks build real businesses through informal channels with no proper support.

In the UAE, home businesses are more than a trend. They’re a cultural cornerstone. Families share recipes passed down through generations, turning home businesses into beloved local brands.

But without infrastructure, these businesses hit a ceiling. KLU exists to remove that ceiling.

Community-first

Built for the people it serves

Empowerment

Tools to grow, not gatekeep

Authenticity

Real food from real businesses

Fairness

Built for home businesses